Blogging is About Writing

I found an interesting post from Problogger about creating better blog posts. His tips include things such as:

Don’t Just Show, Show and Tell: It’s time to get back to show and tell. Blogs offer amazing ways to present multimedia information, but you still have to tell us about it. You must show and tell in order for your point to be fully understood. Words may not do it alone, but a picture is not worth a thousand words when fed through feeds and search engines. You must have the words.

Write Clickable Titles: The keywords you use in your post titles tell potential visitors what your post is about. If they don’t get it, they won’t click it. If they do click, and the content doesn’t match, they won’t be back.

Make Your Point in the First 200 Words: You have less than a second to capture your reader’s attention. If the user on your site, feed, or search engine summary doesn’t “get the point” in the first two or three sentences, you’ve lost them.

Present a Problem, The Solution, and The Results: Don’t present a solution before the reader understands there is a problem. Present the problem, give us the solution, and then lead us through the results and the benefits of the results. When readers follow along with the process, they better understand how it works and why it works for themselves.

Read his whole list of 30 tips here. Although the article is not written for a legal audience, almost all of his tips apply equally to legal blogs.

Tips for Generating Traffic for Your Blog

Via a link from Grant Griffiths’s blog Sunflower Media Concepts, I found a blog post by Nicole Black and her Sui Generis blog where she provides 10 Tips for generating traffic on for your legal blog. Her tips are:

  1. Decide why you’re starting a legal blog
  2. Determine who your target readers are
  3. Create a blogroll
  4. Consider adding a link to Evan Schaeffer’s Legal Underground
  5. Make sure that Tom Mighell is aware of your blog
  6. Add your blog the legal blog directories
  7. Submit blog posts to Blawg Review
  8. Read Lexblog
  9. Regularly link to other blogs in your posts
  10. Submit relevant comments to law blogs somewhat similar to your own

Check out Nicole’s entire post where she expands on each of these tips.

How to Find a Hotspot

HotspotrHave you ever been somewhere and wondered how you could find the closest hot spot? Hotspotr gives you a way to find those hotspots. It is a user supported site in that it allows you to add hot spots that you know of.

In addition to the web interface that is available, you can also access the site from your mobile phone or Treo at m.hotspotr.com.

The site can clearly stand to have a few more hot spots added to it. However, it never hurts to have another resource to use to try and find a hotspot.

Signature Stamp v. Digital Signature

Earlier today I posted about a tutorial demonstrating how to use create a signature stamp on a document. Often I hear people refer to stamps such as these as digital signatures. In reality, however, these signature stamps are not digital signatures.

A digital signature is actually something much more. Digital signatures use encryption to authenticate a document. The ABA has a good article on digital signatures and how they work.

The key thing to remember is that a digital signature has nothing to do with how you sign your name. Instead, it is a method to authenticate that a document came from you. A signature stamp, on the other hand, allows you to apply your physical signature to an electronic document in the same manner that you could stamp a piece of paper with a stamp created from your signature. In both instances, the stamp does not prove that the document came from you. Instead, it just proves that the document came from someone with possession of your signature stamp.

Creating a Transparent Signature Stamp

I have briefly blogged before about creating a transparent signature stamp. I have also referred you to Rick Borstein’s excellent post about creating a stamp to use in Adobe Acrobat.
For the third time in less than a week, however, I have found a great little video tutorial that explains how to create a transparent signature stamp in a Word document. This document can then, of course, be converted to a PDF if that is something you need to do.

I have used the method described in this video for several months. The signature stamp, when combined by my virtual fax program, allows me to draft letters and fax them without ever printing a copy of the letter.

The video was created by Finis Price at TechnoEsq. You can see it here.
[quicktime width=”320″ height=”240″]http://www.technoesq.com/wp-content/themes/connections/img/videos/TranspSig.mov[/quicktime]

RSS in Plain English

RSSI believe that RSS is a wonderful technology and that if more people actually understood what RSS was and how it worked, a lot more people would use it. I have planned for quite a while to do a blog post on RSS, what it is, and how it works. In this case, my procrastination has paid off.

The Common Craft Show has a great short video that explains RSS in plain English. This is a great video to teach people about RSS.

[flv width=”320″ height=”240″]http://www.blip.tv/file/205570/[/flv]

Thanks to Kevin O’Keefe at Real Lawyers Have Bogs for the link to this video.

Google Broswer Sync

If you use multiple computers, you have likely been frustrated by the fact that your browser bookmarks aren’t the same or that two browsers are not set up the same way.

Once again Google, has come to the rescue with Google Browser Sync. In Google’s own words:

Google Browser Sync for Firefox is an extension that continuously synchronizes your browser settings – including bookmarks, history, persistent cookies, and saved passwords – across your computers. It also allows you to restore open tabs and windows across different machines and browser sessions.

I recently installed Browser Sync. Like most Google products, Browser Sync works simply and easily. Installation was a breeze and the sync process was seamless. After using this extension for only a short period of time, I am sold on it.

Making Transcripts of Witness Interviews

David Swanner at the South Carolina Trial Law Blog has good advice for obtaining written transcripts of witness interviews. David suggests adding Speak-Write.com as a third caller on a conference call with the witness.

Swanner explains:

You question the witness and at the end of the call hang up. Between 15-30 minutes later, you’ll have a transcript of the interview e-mailed to you along with a digital recording of the conversation. You get the automatic recording and the transcript in one fell swoop.

This is just another example how leveraging technology can make our lives easier.

Is the Postal Rate Increase Larger Than Reported?

A blog post at Law Practice Management talks about the upcoming postal rate increase from $0.39 to $0.41. The significant aspect of this change is not the rate increase, however. Instead, it is the post office’s decision to switch to a shape based pricing method. As explained at the Law Practice Management post:

Currently our postal system operates on strictly a weight-based methodology. Aside from a slight up-charge for the first ounce on “oversized” envelopes (e.g. our flat letter-size tyvecs) everything is based on weight. Each ounce adds an additional amount. Effective May 14th, we will move to a shape-based pricing system. Under the new system, there will be three different pricing factors: size; thickness; and weight. There are even some rigidity factors which can influence cost, meaning that if you stuff the envelope so tightly it cannot bend, there is an additional cost.

The post gives some examples:

First, let’s look at a typical flat (the 8.5” x 11” or larger size tyvec envelope) with 2 ounces.

First class flat current rate: 39¢ plus 24¢ for each additional ounce
First class flat new rate: 80¢ plus 17¢ for each additional ounce
Bottom line impact on a 2 oz flat: cost INCREASE from 63¢ to 97¢
(a 34¢ = 54% increase)

Get the picture? All we’re hearing about is the modest 9% increase on the standard first class letter, and how those additional ounces will actually result in a modest savings. And that’s all true. But it will be more than offset by the whopping increase on your flat envelopes.

Next, let’s look at the typical overstuffed envelope.

A #10 letter envelope with 12 pages inside will not squeeze through the 1/4” thick dimension. So even though it only weighs approximately 2.4 ounces, it will have to go into a flat. Here is the impact on cost:
First class overstuffed envelope weighing 2.4 oz at current rate: 87¢
Flat envelope weighing 2.4 oz at new rate: $1.14
Bottom line impact on 12-page mailing: cost INCREASE from 87¢ to $1.14
(a 27¢ = 31% increase)

I encourage you to check out the original post. It includes some excellant advice for ways in which you can save money on postage by understanding how the pricing method works.