Complying with the FTC

I think most bloggers are now aware the requirements of the FTC to disclose any relationship between the blogger and a product or service being reviewed. The trick, of course is to make sure that you comply with the rules. Michael Hyatt has recently written a great post in which he gives some tips on how to comply with the guidelines. First he points us to a site called cmp.ly, which has created some simple, easy to use, standard disclaimers.

Also, if you are not interested in using what cmp.ly has to offer, Michael offers both his solution (a disclaimer at the end of each post) along with the 5 standard disclosures that he has created. He even provides a convenient link to Add Post Footer that allows you to automate this process.

If you are looking for some sample disclosures, Michael’s post has some good samples.